Brand
strategy

What is behind your brand? Where do you want to be positioned? What is the target audience? What are its strong points? At Bloc D we ask ourselves all possible questions, to create a brand architecture to attract both heart and reason to show the most differential, renowned and significant essence of your brand. 

brand consulting - market research - benchmarking - brand positioning - brand architecture - SWOT - customer journey - workshops - storytelling - brand essence - repositioning

Brand
identity

Identity is your brand’s face. Corporate identity and brand image are much more than a logo. At Bloc D we design not only logos;
we design brands, we create stories and we transmit messages. We design emotional bonds to express a brand’s values, beyond its logo.

branding – rebranding – naming – art direction – corporate identity – logo – typography – restyling – brand manual – illustration – publishing design – photography – web design – retail branding – packaging – audiovisual material – signage

Communication
strategy

Don’t try to say everything. Communicate what you need, when and where you need to. This simple formula is the only tool that guarantees a positive and relevant brand perception. The communication strategy defines audiences, messages, points of contact, platforms and related channels.

creative direction - communication campaign - corporate communication - insights - buyer person - social media strategy - SEO consulting - communication actions - email marketing - content creation - copywriting

Brand
experience

We give life to your brand. We apply the communication strategy to the appropriate offline and online channels. We make sure that all impacts released convey the brand’s feeling and values, and we care about offering superior quality in all pieces.

online and offline campaigns – publicity – branded content – trade marketing – web development – SEO on page – community management – merchandising – interior design

We could count and detail all the services we offer, but after 30 years we know that when it’s about helping a brand, we do everything in our power.

Three decades in which we had the chance of working with Agrolimen, Agrupació Mútua, Ajuntament de Barcelona, Àrea Metropolitana de Barcelona, B:SM, Calma House, Caprabo, Celler de Can Roca, Chocovic, Consorci Zona Franca, Damm, Diputación de Barcelona, Editorial Planeta, Fever Tree, Gallina Blanca, Generalitat de Catalunya, Henkel, KKH, Laudis, L’Auditori, Leds C4, L’illa Diagonal, Mercabarna, Mont-Ferrant, Mundo Deportivo, Óptica Universitaria, Palau Robert, Panasonic, Puig, Raventós Codorníu, RBA, Regal Insurance Group, Repsol, Salvat, Servihabitat, Tibidabo, Universitat Pompeu Fabra, among others.